Head Start

Episodes from our podcast for race directors and the business of putting on races

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Mastering Social Media

Mastering Social Media

Digital marketing pros Alex Ross and Leigha Pindroh on organic social media marketing strategy and tactics for races on Facebook, Instagram and beyond.

Hiccup: Reusable Water Cups

Hiccup: Reusable Water Cups

Could reusable water cups help races reduce waste? We chat to Kristina Smithe, owner of reusable water cup service Hiccup.

Spotlight: SBT GRVL

Spotlight: SBT GRVL

From scratch to getting sold out in its second year, SBT GRVL has been a gravel racing sensation - we go behind the scenes with race owner Amy Charity.

Race Photos

Race Photos

Race director Josh Reed and pro race photographer John Kelly on free vs paid photos, planning for amazing shots, and using race photos to grow your race.

Engaging Local Media

Engaging Local Media

USA Triathlon Innovation Award winner Gabriela Gallegos walks us through strategies of engaging local media and getting your event featured on TV.

Building a Race Budget

Building a Race Budget

Industry veteran Sean Ryan discusses the value of good budgeting practices and how to put together a transparent and practically useful race budget.

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Race Trends 2022

Race Trends 2022

RunSignup's Bob Bickel and Johanna Goode discuss the latest registration stats and event participation trends from the 2022 RaceTrends report.

Spotlight: HYROX

Spotlight: HYROX

A look at the world's fastest growing mass-participation fitness concept with HYROX USA & UK Managing Director, Douglas Gremmen.

Scaling Up

Scaling Up

Glass City Marathon race director Clink McCormick discusses engineering the transition from a race of a few hundred to a race of a few thousand participants.

Cracking Gen Z Runners

Cracking Gen Z Runners

What does it take to make your race more appealing to Gen Z runners? A look at lessons from DC Half's amazing success with Pacers Running's Ryan Callahan.

Spotlight: Around the Crown 10K

Spotlight: Around the Crown 10K

We go inside Charlotte's Around the Crown 10K with the help of race director, Brian Mister, for a look at one of the most exciting 10Ks in the country.

[Bonus] Going Solar

[Bonus] Going Solar

Want energy independence on race day? Switch to solar power, with advice on getting started building your own DIY solar power system by Lowell Ladd.