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Race Trends 2021

Race Trends 2021

A look at this the annual RaceTrends report with Johanna Goode: registration trends, participant demographics, event pricing shifts + more.

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Race Expos

Race Expos

Expo sales expert Craig Mintzlaff discusses how race expos can benefit events of all sizes by increasing revenue and enhancing participants' race experience.

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DIY PR & Mastering Earned Media

DIY PR & Mastering Earned Media

PR pro, Meg Treat, lays out your race's public relations plan and ways to earn free publicity in local, specialist and online press outlets.

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Looking Ahead to 2022

Looking Ahead to 2022

Our end-of-year episode, looking back at a turbulent 2021 and looking ahead to a -hopefully- much brighter 2022 (with a bit of supply chain mayhem thrown in).

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Marketing Your Race Internationally

Marketing Your Race Internationally

Want to market your race to out-of-state or overseas participants? George Kakourides shares his tips from his work with the Logicom Cyprus Marathon.

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Buying and Selling Races

Buying and Selling Races

Tony Sapp and Porter Bratten discuss everything you need to know about buying or selling a race, including process, negotiations and valuation.

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[Bonus] GiveSignup | RunSignup Winter Symposium

[Bonus] GiveSignup | RunSignup Winter Symposium

A look at the upcoming GiveSignup | RunSignup Winter Symposium in Orlando, FL (Jan 25-26) and what it has to offer for race directors, timers and nonprofits.

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SEO for Races

SEO for Races

RunGuides Media Managing Partner, Cory Jennermann, walking you through ranking your race website on Google for qualified traffic.

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Running a Race Ambassador Program

Running a Race Ambassador Program

Want to know how to launch, grow and manage a successful race ambassador program? Here's High Five Events' William Dyson, with some tips.

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[Bonus] The Big Tyvek Squeeze

[Bonus] The Big Tyvek Squeeze

Ryan Zirk of Marathon Printing discusses DuPont's curtailing of production of printer-grade Tyvek and the impact this will have for race bib printing.

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Growing a Digital-First Race

Growing a Digital-First Race

Matt Trevett, founder of the award-winning Weybridge 10K, takes us through the challenges of launching and growing a new race with a digital-first focus.

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Nailing Race Day

Nailing Race Day

Timer, race director and all-round race day ninja, Crisp McDonald, shares his tips for a smooth, stress-free race day.

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