Want to know what people are saying about your race online? Use these free online media monitoring tools to keep on top of all your race mentions.
Category: Marketing & Promotion
Our fully illustrated guide to creating your race’s first Facebook ad. We take you from start to finish in 9 simple steps.
We asked Peter Garrett of Serenity Digital to share his tips for designing a functional and attractive race website.
Do you want to promote your race to an international racing audience but don’t know where to begin? This post is full of actionable ideas to get you started
Learn how to add personal touches to your email campaigns that increase open rates and conversions (i.e. registrations)
A step-by-step guide for a Facebook campaign targeting runners looking for preparatory races similar to your event.
Struggling to find things to to write about during the quiet months between race editions? Here’s a few ideas to get you going
In-kind sponsorship is easier to get than cash sponsorship and often much more effective. Here’s what you should look for and how to grow your sponsorship portfolio.
From efficient social media scheduling to document sharing and email marketing, here’s our pick of top tools to boost your productivity
Read about the many ways live video can enhance your race profile, reach and communication effectiveness
Are you making the most of your registration revenue or leaving money on the table? Implementing a flexible pricing strategy can maximise your race’s revenue