Head Start

Episodes from our podcast for race directors and the business of putting on races

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Instagram & Influencer Marketing
Instagram & Influencer Marketing

Eventgrow's Andy Reilly on expanding your race's reach on Instagram and working with running microinfluencers.

Designing a Race Course
Designing a Race Course

How do you design a course that is practical, safe and enjoyable for participants? A chat with DMSE Sports' Director of Events, Meryl Leventon.

Building a Race Series
Building a Race Series

Ultra X co-founder Sam Heward shares the joys and challenges of building a new race series business from scratch.

Spotlight: Hood to Coast
Spotlight: Hood to Coast

Being sold out for more than 30 years, Hood to Coast truly is the mother of all relays. Race director Felicia Hubber shares what makes the race so special.

Supporting Female Athletes
Supporting Female Athletes

SheRACES founder, Sophie Power, discusses what's (still) holding women back from racing.

Spotlight: Boulderthon
Spotlight: Boulderthon

Forbes 30 under 30 entrepreneur and avid runner, Phil Dumontet, on growing Boulderthon into Colorado’s largest fall race series.

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The 2013 Boston Marathon Bombing
The 2013 Boston Marathon Bombing

Boston Marathon race director, Dave McGillivray, looks back at the dramatic events of the 2013 Boston Marathon bombing and the response of his team.

Sponsorship Proposals
Sponsorship Proposals

Tips and best practices on preparing a winning sponsorship proposal from sponsorship pro Teresa Stas.

Race Merchandise
Race Merchandise

How do you get started selling race merchandise? Merchandising pro Kim Bilancio on picking items that sell and managing inventory wisely.

Race Medical Planning
Race Medical Planning

Medical director Natasha Beach discusses the principles and practices behind sound medical planning for races of all types and sizes.

The Business of Trail & Ultra Races
The Business of Trail & Ultra Races

A behind the scenes look at the flourishing business of trail and ultra racing with veteran trail race director John Lacroix.

Mastering Social Media
Mastering Social Media

Digital marketing pros Alex Ross and Leigha Pindroh on organic social media marketing strategy and tactics for races on Facebook, Instagram and beyond.