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Facebook Ads II: Creatives, Budgeting, Optimization, Retargeting

Facebook Ads II: Creatives, Budgeting, Optimization, Retargeting

More Facebook Ads tips on mastering creatives, balancing budgets, optimizing campaigns, and retargeting customers - with EventGrow's Andy Reilly.

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Facebook Ads I: Strategy, Funnels, Campaigns, Targeting

Facebook Ads I: Strategy, Funnels, Campaigns, Targeting

EventGrow's Andy Reilly shares his tips for planning and executing effective campaigns for marketing your race with Facebook Ads.

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The Sponsorship Seeker's Mindset

The Sponsorship Seeker's Mindset

Power Sponsorship's Kim Skildum-Reid on what sponsors really want, and how you can transform your chances of securing sponsorship for your event.

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iRewind: Personalized Race Videos

iRewind: Personalized Race Videos

A look at the evolution of participant personalized race videos through the lens of race video pioneer iRewind.

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Trademarking Races

Trademarking Races

A look at all aspects of race trademarks with Sinister Sports' Brian Gallant and intellectual property lawyers Suzanne Sjovold and Jon Deppe.

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Email Marketing

Email Marketing

Re-start your email marketing with tips on strategy, copy, email design, mailing list growth and productivity hacks with email marketing pro Hollie Light.

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Market Update: Are We There Yet?

Market Update: Are We There Yet?

RunSignup' Bob Bickel and Mass Participation World CEO Chris Robb discuss event stats, participation trends and the industry's precarious business model.

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SMS Marketing

SMS Marketing

Marketing pros Gerry Perez and Beth Salinger discuss the pros and cons of SMS marketing for races, including open rates, ROI, cost and effectiveness.

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Race Announcers!

Race Announcers!

Professional race announcers Steve Fleck and Fitz Koehler share a bit about their job, race announcing tips and a few anecdotes from the finish line.

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[Bonus] The Space Force T-Minus 10-Miler

[Bonus] The Space Force T-Minus 10-Miler

Brandon Hough, race director of the inaugural Space Force T-Minus 10-Miler, talks about the race, putting on events inside the US military and more!

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The Council for Responsible Sport

The Council for Responsible Sport

A look at sustainability efforts in mass-participation sports and CRS' free ReScore web app with CRS Executive Director, Shelley Villalobos.

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Recruiting & Managing Volunteers

Recruiting & Managing Volunteers

Streamlining volunteer recruitment, balancing volunteer shift load, mitigating volunteer attrition and more from expert volunteer coordinator, Tim Bradley.

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