Tutorials

Set Up Your Own Registration Page

Ever wondered about setting up your own race registration page on your website? We show you how in this illustrated step-by-step tutorial.

How to Organize a 5K Race

New to race directing? Learn how you can plan and organize your first 5K race from picking a race theme to assembling your event team.

Build an RFID Race Timing System

Everything you need to get started on your race timing career, from choosing the right tools for the job to working through common race timing challenges.

How to Organize a Virtual Race

Looking to increase your revenue by launching a virtual race? We look at what it takes to organize a successful and profitable virtual run.

3 Ways to Set Up an Online Registration Page in WordPress

Does your race website run on WordPress? Here’s how to build your own race registration page.

Increase Registrations With a Facebook Remarketing Campaign

Want to take people from interested to registered? It’s all about remarketing and it’s all in this step-by-step guide.

Create Your First Facebook Ad

Our fully illustrated guide to creating your race’s first Facebook ad. We take you from start to finish in 9 simple steps.

How to Find, Train and Retain Race Volunteers

A step-by-step guide to finding, training and retaining volunteers for your race – for the long run!

Improve Your Email Marketing with Email Personalisation

Learn how to add personal touches to your email campaigns that increase open rates and conversions (i.e. registrations)

How to Market Your Race as a Prep Race on Facebook

A step-by-step guide for a Facebook campaign targeting runners looking for prep races for major events in your area.

How to Handle a Race Cancellation

No organiser wants to think about having to cancel a race. But it happens more often than you think. Here’s what to do when it happens to you.

Maximise Race Revenue with Tiered Pricing

Are you making the most of your registration revenue or leaving money on the table? Implementing a flexible pricing strategy can maximize your race’s revenue.

How to Write a Race Budget

Read our guide for writing a solid budget plan for your race and download our free Race Budget Template to help you put it together.

How to Write a Terms & Conditions Document

Our – non-legal – overview of race Terms & Conditions documents: what to look out for and what should go into writing one

How to Write a Race Risk Assessment

Sound management of your race risks starts with a risk assessment. We explain what a risk assessment is, why you need one and how to prepare it

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