Head Start

Power Sponsorship's Kim Skildum-Reid on what sponsors really want, and how you can transform your chances of securing sponsorship for your event.

A look at the evolution of participant personalized race videos through the lens of race video pioneer iRewind.

A look at all aspects of race trademarks with Sinister Sports' Brian Gallant and intellectual property lawyers Suzanne Sjovold and Jon Deppe.

Re-start your email marketing with tips on strategy, copy, email design, mailing list growth and productivity hacks with email marketing pro Hollie Light.

RunSignup' Bob Bickel and Mass Participation World CEO Chris Robb discuss event stats, participation trends and the industry's precarious business model.

Marketing pros Gerry Perez and Beth Salinger discuss the pros and cons of SMS marketing for races, including open rates, ROI, cost and effectiveness.

Professional race announcers Steve Fleck and Fitz Koehler share a bit about their job, race announcing tips and a few anecdotes from the finish line.

Brandon Hough, race director of the inaugural Space Force T-Minus 10-Miler, talks about the race, putting on events inside the US military and more!

A look at sustainability efforts in mass-participation sports and CRS' free ReScore web app with CRS Executive Director, Shelley Villalobos.

Streamlining volunteer recruitment, balancing volunteer shift load, mitigating volunteer attrition and more from expert volunteer coordinator, Tim Bradley.

How the former president of the Portland Marathon embezzled more than $1 million from the race - with Oregonian's investigative reporter, Jeff Manning.

Event branding expert, Peter Abraham, breaks down the art of building race brands, crafting mission statements and coming up with a marketing plan.