Race Marketing Resources

Struggling to sell out your race? Here's how to use discount, referral and other strategies to boost participation.

Need inspiration for your next race video teaser? Here's five amazing video teasers and why they get people signing up

Thousands of runners visit these sites and you can add your race on them for free. Don't miss out!

Want to increase revenues from a race that's selling out - without increasing prices? Here's a few ways to do it.

Share tips with 7,000+ race directors in our race directors Facebook group.

Facebook groups now offer your best chance of standing out on Facebook. Here's what changed and how it affects your race.

Starting out online? Learn everything your race will need to succeed with this overview of digital marketing.

Want to know what people are saying about your race online? Use these free online media monitoring tools to keep on top of all your race mentions.

Confused about the difference between Facebook pages vs Facebook events vs Facebook groups? Here's our guide to help answer your questions.

Get on top of how people find and register for your race with these top free tools for tracking and analysing your online marketing.

Considering a partnership with another race? Find the perfect race partner for your event with these killer strategies and boost your race's appeal

Struggling to find things to to write about during the quiet months between race editions? Here's a few ideas to get you going.

Organising a race and already have a Facebook page? You can take your race further with these great uses of Facebook groups

Your Facebook page is your gateway to countless prospective participants. Make the most of it with these great tips.