iRewind

iRewind is the world leader in instant personalised videos (InPeV©) for mass participation sporting events. We merge the power of personal with the relevance of video into impactful, measurable marketing and activation tools. 

Since 2017, iRewind has been disrupting the sporting industry while building a growing business ecosystem and accumulating lots of expertise in sustainable innovation. Now, iRewind is a brand with a global footprint, while being deployed globally in +28 countries and collaborating with +20 top international brands. +48 million videos produced, with a record speed (3.06 seconds/video), record lead acquisition costs (1.8 USD) and a staggering +450 million people engaged are just some of the accomplishments on a global scale, to date. 

In an age where digitalization continues to expand its reach, personalized video technologies are emerging not just as a revolutionary form of tailored content, but also as a paradigm of sustainable innovation. Personalized videos are a game-changer in the world of communication and marketing. Tailored to each context, our videos create a sense of intimacy and relevance. They are complimentary artefacts to instant photos, as they capture what pictures can’t. Videos are our powerful storytelling medium that surpasses the limitations of photos, capturing more complex visual narratives and leaving a lasting impact.

Whether you are an event organiser looking to boost your visibility and find a way to differentiate yourself from other races or a  sponsor trying to turn your activation platform into a digital video experience, iRewind is the perfect solution to move your marketing strategy forward, in a personal, emotional, innovative and sustainable way.