About

eventrac aims to be a growth engine for endurance sports events and businesses, powering all the online services, tools, data, analytics and integrations event organisers need to deliver outstanding sports events and customer experiences. 

In one place eventrac provides: 

  • Event registration 
  • Your brand search engine-optimised hosted websites, landing pages and entry widgets
  • Customer relationship management software (CRM)
  • Third-party marketing partner management; FindaRace, RunABC, Let's Do This 
  • Free email marketing services
  • Referral marketing tools
  • Customer retention tools

A full suite of automated processes and easy-to-use tools enable event organisers deliver an online “own brand” experience that will delight their participants whether it be a fast sign-up, a choice of tickets, or interest-free monthly payment plans that give their customers the opportunity to purchase tickets and shop for all of the merchandise they love, without blowing their budget.

Every part of the eventrac platform is influenced by our aim for event organisers to be able to do more for less whether that’s by:

  • Enabling participants to easily manage their own entry and in turn, save the organiser lots of time answering unnecessary support calls.
  • Offering a free email marketing service with its own drag-and-drop editor, customisable templates and auto-synchronising lists so organisers don’t have frequently upload latest data to expensive third-party mail services to stay connected and nurture a profitable relationship with their participants.
  • Empowering social groups, corporate teams, and charity partners to manage their own participants or fundraisers to achieve their goals effectively reducing the admin burden on event organisers.

With a passion for both endurance sport and software, our support and development team based in West Sussex, UK collaborates with users and industry partners to develop features and integrate third-party specialist applications that extend and enhance eventrac’s effectiveness for all.

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