Resources

Free in-depth articles on anything and everything related to race directing

All ArticlesOrganizing a RaceMarketing & PromotionTutorialsIndustry News
Select category toggle
All ArticlesOrganizing a RaceMarketing & PromotionTutorialsIndustry News

race icon Organizing a Race

A Guide to Sustainable Trail Course Marking

A race director's perspective on how to sustainably mark a trail race course to minimise environmental impact.

A Guide to Sustainable Trail Course Marking
Discount & Referral Strategies: Using Incentives to Sell Out Your Race

Marketing & PromotionMarketing & Promotion

Discount & Referral Strategies: Using Incentives to Sell Out Your Race

Struggling to sell out your race? Here's how to use discount, referral and other strategies to boost participation.

Finisher T-Shirts: A Buyer's Guide

Organizing a RaceOrganizing a Race

Finisher T-Shirts: A Buyer's Guide

Everything you need to know about ordering your race finisher T-shirts, from picking fabrics and printing methods to ordering smart and ahead of time.

What To Do With Those Leftover Medals & T-Shirts

Organizing a RaceOrganizing a Race

What To Do With Those Leftover Medals & T-Shirts

Tired of throwing away unclaimed medals and T-shirts after a race? Hate waste? We do too - here's our top tips for cutting down on race waste.

Share tips with 7,000+ race directors in our race directors Facebook group.

Facebook Join the group
How to Make More Money From Your Sell-Out Race

Marketing & PromotionMarketing & Promotion

How to Make More Money From Your Sell-Out Race

Want to increase revenues from a race that's selling out - without increasing prices? Here's a few ways to do it.

How to Write a Race Risk Assessment (+Free Risk Assessment Template)

TutorialsTutorials

How to Write a Race Risk Assessment (+Free Risk Assessment Template)

A safe race starts with a risk assessment. We explain what a risk assessment is, why you need one and how to prepare it

Race Sponsorship: The Complete Guide

Organizing a RaceOrganizing a Race

Race Sponsorship: The Complete Guide

How to find, approach and negotiate with sponsors. If you struggle with sponsorship, this is the guide for you.

6 Things to Do When Not Putting on Races

Organizing a RaceOrganizing a Race

6 Things to Do When Not Putting on Races

Have you been forced to cancel or postpone your race? Here's a few things to do from home to prepare you for when things get back to normal.

An Introduction to SEO for Race Directors

Marketing & PromotionMarketing & Promotion

An Introduction to SEO for Race Directors

Get your race discovered by hundreds of thousands of racers with our intro to SEO for race websites.

8 Tips For Attracting More International Participants To Your Race

Marketing & PromotionMarketing & Promotion

8 Tips For Attracting More International Participants To Your Race

Do you want to promote your race to an international racing audience but don't know where to begin? This post is full of actionable ideas to get you started.