29 July 2025
The Future of Running: Purpose Is the New Pace
From VIP volunteers to zero-waste events, Chicago Event Management's Mike Nishi reveals the playbook behind one of the world’s top marathons.
Welcome to "The Future of Running" podcast on Head Start presented by Brooksee and hosted by Phil Dumontet.
In this episode, Phil sits down with Mike Nishi, Chief Operating Officer of Chicago Event Management and a legendary force behind the Bank of America Chicago Marathon for over 30 years. It’s a masterclass in leadership, legacy, and long-term thinking from one of the most respected figures in global marathon production.
What do you do when your race is already sold out? How do you keep innovating when demand is at an all-time high? Mike reveals a strategy that’s redefining what value means for major events — and why it’s just as relevant for smaller races. He also shares his full race operations playbook, packed with practical insights every race director can take home.
From turning volunteers into VIPs to building one of the world’s most sustainable marathons, Mike walks through the smart, intentional moves that have made Chicago a global leader. And he doesn’t stop there — he also unveils his bold 100-year vision for the Chicago Marathon, offering a powerful example of legacy thinking in action. Don’t miss this inspiring conversation.
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